
To many, it's no surprise that Hollywood-hit
Slumdog Millionaire took home eight Oscars, including Best Picture and Best Director. But who knew it would boost tourism in and around
Mumbai, a city whose tourism industry was hit hard after the 2008 terrorist attacks?
"There was a time when most travelers tried to avoid the dicey parts of
town," says
National Geographic Traveler contributing editor Margaret Loftus in our online special
"Slum Tours: Real or Real Tacky?" "But an increasing number are now seeking them out on so-called
reality tours. From Rio's favelas to Mumbai's
Dharavi slum to Nairobi's
Mukuru district, the trend is gaining steam as the latest frontier in
travel."
According to the
Economic Times, "Mumbai now tops the chart of global tourist destination followed
by countries like Japan, made popular by the movie 'Memoirs of a Geisha',
South America because of 'Motorcycle Diaries' based on Che Guevera's life, and New
Zealand for the 'Lord of the Rings' which has 17 Oscars to its credit for the
trilogy."
Arthur Hoffman, managing director of
Expedia Asia-Pacific, told the Times "movies
have a powerful ability to evoke a sense of the exotica about the locations in
which they are filmed. They are widely acknowledged to inspire travel to those
destinations. For travellers, the fascination of picturing scenes in the film
and then comparing it to real life can lead to a strange sense of
déjà vu, particularly for those who have seen the movie several
times."
Our colleagues at
National Geographic magazine were on the ground in Mumbai --
Slumdog's setting -- documenting the construction of India's superhighway for their October '08 feature,
"Fast Lane to the Future," with photographs by
Ed Kashi. Called the Golden Quadrilateral, this new highway is an enormous, ambitious infrastructure project connecting Mumbai, Delhi, Kolkota and Bangalore, improving quality of life and bringing economic opportunities to much of India (although there are plenty of disadvantages as well). Check out their video after the jump.
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